Showing ROI: How to Create a Content Marketing Report

How do you know if your content marketing strategy is doing you any good?

In this talk, we’ll discuss how you should be measuring the performance of your content. We’ll look at the stats you should be following, the tools (WP and beyond) that can help you track them, and how to set them up. By the end of the talk, you will have a clear understanding of what it takes to create a content report.

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